Disciplines:
Information Science & MedicineJan Pietzsch’s professional and academic work focus on early-stage technology assessment and strategic decision-support for investors, manufacturers, and research institutions. A primary emphasis is on the early evaluation of the value proposition of new technologies to provide quantitative input into the selection of the most promising technology concepts and their targeted development. This includes model-based assessment of the clinical and health-economic benefit of new diagnostics and therapies.
Dr. Pietzsch is co-founder, President and CEO of Wing Tech Inc., a technology consulting firm focused on health-economic and value assessment. He holds an appointment as Adjunct Professor of Management Science and Engineering at Stanford, where he serves as Director, Health Economics and Value, at the Stanford Byers Center for Biodesign, a leading program in medical technology innovation. Dr. Pietzsch received his academic training at Stanford University (Ph.D., M.S.) and at the University of Karlsruhe, Germany (Dipl.-Wi.Ing.). He has been a research fellow with the U.S. FDA’s Office of Device Evaluation.
By Jan B. Pietzsch and Uday Kumar, Stanford University
The sudden popularity of telehealth highlights how many opportunities we may have missed due to our health care system's narrow definition of value.
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