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Footnote content has been published and covered in media outlets such as:

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A famous CEO is often bad for business
Feature - The Hill

A famous CEO is often bad for business

By Jon Bundy of Arizona State University

An ASU professor explains how celebrity CEOs like Elon Musk impact the bottom line.

Yes, Americans are divided. But it doesn’t have to be this way
Feature - San Francisco Chronicle

Yes, Americans are divided. But it doesn’t have to be this way

By Nate Fast of University of Southern California

A USC professor shares what he's learned from facilitating conversations across the political aisle.

Cutting Last-Mile Delivery Costs
Feature - MIT Sloan Management Review

Cutting Last-Mile Delivery Costs

By Stanley Lim of Michigan State University

This piece showcasing innovative logistics research was published in print in MIT SMR magazine.

AI Influencers Can Now Rep Your Brand. Should They?
Feature - Ad Week

AI Influencers Can Now Rep Your Brand. Should They?

By Lu Zhang of michigan State University

An expert from Michigan State offers marketers guidance on how to use virtual influencers.

America’s visa system is stifling science and innovation
Feature - The Hill

America’s visa system is stifling science and innovation

By Hyo Kang of the University of Southern California

A USC professor shares his research showing the drawbacks of America's short-term visa system.

The real reason for Shein’s success? A cognitive bias known as ‘temporal discounting’
Feature - Fortune

The real reason for Shein’s success? A cognitive bias known as ‘temporal discounting’

By Neeru Paharia of Arizona State University

Do customers value products that last? An ASU professor discusses her research on consumer preferences for high-quality goods.

Most Entrepreneurs Lack This One Quality That's Essential For Success — Do You?
Feature - Entrepreneur

Most Entrepreneurs Lack This One Quality That's Essential For Success — Do You?

By Scott Taylor of Babson College

A leadership expert from Babson College shares wisdom for entrepreneurs.

The dark side of AI democratization: You no longer need to be a hacker to hack
Feature - The Hill

The dark side of AI democratization: You no longer need to be a hacker to hack

By Victor Benjamin of Arizona State University

An ASU professor offers a warning about new AI hacking tools.

Politicians claim regulation hurts small businesses. When you look at real-world data, the truth is more complicated
Feature - Fortune

Politicians claim regulation hurts small businesses. When you look at real-world data, the truth is more complicated

By Michael Simkovic & Ben Zhang of the University of Southern California

Scholars from USC and UC Berkeley share their research on who's really hit hardest by regulation.

Don't Fall for These 3 Marketing Myths — Here's What to Do Instead
Feature - Entrepreneur

Don't Fall for These 3 Marketing Myths — Here's What to Do Instead

By Anirudh Dhebar of Babson College

A Babson College professor looks at common marketing pitfalls.

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