Here’s What AI Will Never Be Able to Do
By Chris Meyer and Gina O'Connor
While artificial intelligence and data-driven technologies are powerful, they can never master the mysterious impulses of human creativity that lead to breakthrough innovation.
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BusinessGina is a Professor of Innovation Management at Babson College. She conducts research and develops curricula that facilitate learning for graduate students and executives based on her findings on Breakthrough Innovation capabilities in large mature companies. Before joining Babson, Gina spent 29 years at the Lally School of Management at Rensselaer Polytechnic Institute, where she held the roles of Professor of Marketing and Innovation Management, Associate Dean for Academic Affairs, Director of the MBA program, Director of the Severino Center for Technological Entrepreneurship, and Director of the Radical Innovation Research Program. Prior to earning her Ph.D. in Marketing and Corporate Strategy at NYU, she worked as a contract administrator for McDonnell Douglas Corporation and as a research analyst for Monsanto’s Department of Social Responsibility in St. Louis, Missouri.
By Chris Meyer and Gina O'Connor
While artificial intelligence and data-driven technologies are powerful, they can never master the mysterious impulses of human creativity that lead to breakthrough innovation.
By Gina O’Connor, Babson College
As difficult as it is to look beyond the day-to-day, the time to shape your company’s success in the post-pandemic future is now.
By Gina O'Connor, Babson College
While companies tout the importance of innovation, many struggle to achieve it because they confuse innovation and R&D. In reality, innovation is much bigger than R&D.
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