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Kalinda Ukanwa

Kalinda Ukanwa

Assistant Professor of Marketing, Marshall School of Business
University of Southern California

Disciplines: Business

Kalinda Ukanwa is Assistant Professor of Marketing at the University of Southern California. A quantitative modeler, Professor Ukanwa researches how algorithmic bias, algorithmic decision-making, and consumer reputations impact firms. She is the winner of the 2018 Eli Jones Promising Young Scholar Award and a finalist for the 2018 INFORMS Service Science Best Student Paper Award, 2019 Howard/AMA Doctoral Dissertation Award, and the 2020 AMS Mary Kay Doctoral Dissertation Award. In a prior life, Professor Ukanwa was an industrial engineer, financial analyst, and finance executive at Walt Disney, Citigroup, Viacom, and Kaplan.

Website: http://www.kalindaukanwa.com/

Articles

The school choice movement is contributing to segregation — but it doesn't have to
different preferences

The school choice movement is contributing to segregation — but it doesn't have to

By Kalinda Ukanwa of University of Southern California December 31, 2024
Algorithmic Bias Isn't Just Unfair — It's Bad for Business
AI Inequality

Algorithmic Bias Isn't Just Unfair — It's Bad for Business

By Kalinda Ukanwa, University of Southern California May 23, 2021

If it's not deployed wisely, artificial intelligence can turn consumers off.

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