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CEO Image Management

Research: Why CEOs Shouldn’t Take All the Credit

Nandini Rajagopalan, University of Southern California, Sun Hyun Park, Seoul National University, and Sung Hun (Brian) Chung, Rice UniversityMay 31, 2022October 31, 2022
game of chess
Sections
  • Business
Topics
  • business management
  • Business Strategy

There are countless factors that can lead CEOs to be blamed for their companies’ poor performance, many of which are outside their control. Our recent research, however, suggests that how leaders present themselves plays an important role.

Through an analysis of 23,000 media articles about more than 350 CEOs, we found that when CEOs credit their strategic decisions for unexpected positive earnings, they are more likely to be blamed for negative results in the future (and more likely to be fired as a result). Conversely, when leaders are humble and take less credit for positive outcomes, they are less likely to be blamed or removed from their positions when earnings fall.

Read the full article online at Harvard Business Review.

This article was produced by Footnote in partnership with University of Southern California Marshall School of Business and Seoul National University.

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Contributed by

Nandini Rajagopalan

Nandini Rajagopalan

Joseph A.DeBell Chair in Business Administration, Marshall School of Business
University of Southern California

Nandini Rajagopalan's research examines platform-based markets, diversification and strategic alliances, CEO succession, and corporate governance.

Sun Hyun Park

Sun Hyun Park

Professor of Strategy and International Management, Business School
Seoul National University

Sun Hyun Park is Professor of Strategy and International Management at the College of Business, Seoul National University. He received his Ph.D. in Corporate Strategy from Ross School of Business, University of Michigan. Prior to joining SNU, he served as Assistant Professor of Management and Organization at Marshall School of Business, University of Southern California.

Sung Hun (Brian) Chung

Sung Hun (Brian) Chung

Jones Graduate School of Business, Ph.D. candidate
Rice University

Sung Hun (Brian) Chung is a Ph.D. candidate at the Jones Graduate School of Business at Rice University.

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