Companies looking to leverage new technologies like A.I. often seek out specialists with deep subject expertise, but a team that mixes generalists and specialists is more likely to produce innovation.
Companies are always looking for the latest technology that will help them beat competitors, but technologies like artificial intelligence and blockchains are only as good as the people using them. If you want to leverage new technology to drive innovation, you need the right people on your team.
In today’s world, we increasingly prize depth over breadth, particularly in research-driven fields. Organizations often fixate on hiring niche experts while ignoring the role generalists play in innovation. However, my research as a professor at USC Marshall School of Business has shown again and again that to achieve innovation, you need both specialists with deep expertise in an area and generalists who can make unexpected connections across fields.
Read the full article at Fortune.